search
Home > Northern Virginia jobs > Northern Virginia sales & marketing

Posted: Friday, January 5, 2018 4:31 PM

Job Description:/h3:
Director of Communications, Washington, D.C.
Purpose of the Job
The Director of Communications leads the marketing and communications efforts of Coptic Orphans, nationally and globally. He/she oversees the development and dissemination of key message(s) and develops strategies to engage supporters, partners, stakeholders, and the media. In consultation with program and donor relations staff, he/she develops new products and campaigns for the organization, while ensuring that existing products are effectively marketed. He/she is part of the organizations senior management and bears final responsibility for the success of Coptic Orphans marketing and communications efforts. Along with the Director of Donor Relations, he/she shares responsibility for achieving the organizations overall annual fundraising goals.
Essential Functions and Responsibilities
:Develop and implement 5:year strategic communications plan that integrates products, campaigns, and platforms (digital, media, print, etc.) with the primary goal of increasing organizational outreach and revenue.
:Develop and implement annual communication strategic plans, in line with Coptic Orphans overall strategic goals.
:Create and disseminate organizational and marketing materials (e.g., email blasts, speeches, annual reports, brochures, special event materials, newsletters, press releases, etc.)
:Develop and implement marketing campaigns with specific fundraising goals.
:Create and communicate internally the key Coptic Orphans messages associated with each program, product, and campaign.
:Manage data collection, dissemination, and analysis in support of marketing, communications, and donor relations.
:Develop and market new Coptic Orphans products, including working with other staff and focus groups to conceptualize and design.
:Manage and monitor the brand (print and web) to ensure consistency.
:Expand Coptic Orphans use of videos to communicate impact and success stories.
:Position staff as experts on Egypt and fatherless children among international organizations, funding agencies, universities, government bodies, and other potential partners and stakeholders.
:Identify publishing opportunities and speaking engagements at conferences, forums, panels, etc., to raise organizations profile among target audiences.
:Proactively identify and cultivate new media contacts in countries where Coptic Orphans has offices.
:Oversee development and launch of new Coptic Orphans website and blog.
:Ensure that Coptic Orphans supporters receive a constant flow of fresh and innovative content by constantly updating social media (Instagram, LinkedIn, FB, Twitter).
:Identify new online platforms and technologies, e.g., mobile donations technology, webinar services, cutting:edge social media, and integrate their use into strategic plan.
:Manage relationships with graphic designers, writers and other contractors as needed to support implementation of strategic communications plan.
:Develop system to harvest and bank stories from all staff, sponsors, participants, and volunteers that demonstrate Coptic Orphans impact and successes.
:Supervise Communications Associate(s), interns, and volunteers, and, in consultation with their direct supervisors, provide direction to other staff as needed to achieve goals of strategic communications plan.
Supervisory Responsibilities
:The Director of Communications supervises the Communications Associate(s), interns, volunteers, and, in consultation with their direct supervisors, other staff on as:needed basis.
Required Education, Experience, Knowledge and Skills
:A minimum of BA in communications, English, marketing, , journalism, public relations or closely related field. Masters degree is desirable and will be considered with preference.
:Ten years of experience in leading communications, marketing, or media projects; international experience is preferred.
:Demonstrated experience with wo

Source: https://www.tiptopjob.com/jobs/76731099_job.asp?source=backpage


• Location: fairfax, Northern Virginia

• Post ID: 43871852 nova
nova.backpage.com is an interactive computer service that enables access by multiple users and should not be treated as the publisher or speaker of any information provided by another information content provider. © 2018 backpage.com